globalization

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INTRODUCTION
According to Orunmoluyi, (2002), it is a process of creating global market in which increasingly all nations are forced to participate. The process of globalization entails that there is an interconnection of sovereign nations through trade and capital flow, harmonization of economy rules that govern relationships among sovereign nations by creating structure to support and facilitate interdependent in creating aglobal market place
Friedman (1999), also asserts that globalization is an inexorable integration of markets, national-states and technologies to a degree never witnessed before in a way that is enabling individuals, corporations and national- states to reach around the world faster and cheaper than ever before.
Tamp (2002), also sees globalization as a large capitalistic system which aims at giving capitalists a large share in the global economy. Though the term globalization sounds sweet, but its effect is bitter. Globalization is neo-colonialism. It has the same effects like formal colonialism while the colonialists were physically ruling both politically, economically and culturally. Globalization has come with new attractive
According to Hofsted G (1997).Culture refers to the cumulative deposit of knowledge, experience, beliefs, values, attitudes, meanings, hierarchies, religion, notions of time, roles, spatial relations, concepts of the universe, and material objects and possessions acquired by a group of people in the course of generations through individual and group striving
 Culture• Culture has been called "the way of life for an entire society" that are passed down from generation to generation. • As such, it includes codes of manners, dress, language, religion, rituals, art, norms of behavior, and systems of beliefs.
     Language, Each nation/ country has its own style of doing things which gives it its identity among other nations. This coition is mostly brought by language. Language carries culture of the people; hence culture is bound up by language. No culture is possible without language. To kill language is to kill culture. When the language is distorted the nation slowly by slowly loses its identity. Because through language culture islearned and transmitted through groups and individuals in societies. so through language like English , franch etc which is a culture of Europeans influence much in globalization to passing through into Tanzania as observed Text books which are used in all universities and secondary schools’ programmes are all written in English meaning that English is a pre-condition for secondary and higher education qualifications. It is the language used in conferences, in academic journals, in the national assembly. But the majority of Tanzania they are not understands.
      Songs and dances in Tanzania Songs and dances of Tanzania today are Westernized and Americanized. Cultural globalization (Neo-colonialism) has come with sweet words of modernization. It has penetrated in songs and dances. What we hear today from songs on the TV are American/ western melodies. We experience modern styles- songs and dances of kizazi kipya (the younger generation) being Americanized and Westernized. Tanzanian culture is diluted or is in the process of dying because the youth have to protect culture as their heritage for the coming generations. Instead, youth are preserving alien cultures. The so called songs and dances of the younger generation include hippop, Bongo flavor and Zouk. Tanzanian youth performers copy each and everything. They are American and western dancers and singers on Tanzanian ground. Looking at the style of music and songs has no anytrace of originality from our own people . And this element of Western culture influence globalization in Tanzania
     foods and drinks,  Developing countries like Tanzania cannot run away from the trend. There are supermarkets .in the country full of foreign. The supermarkets are seen as a symbol of development. It is a prestige to buy things in those markets because they bear foreign trademarks. For instance, potatoes, bananas, tomatoes, vegetables and fruits such as pawpaw, mangoes oranges and watermelon, all these items are available in ordinary markets. For some people local markets are not valued. They are looked down upon. are no longer valued; Coca-Cola and Pepsi. products are standard drinks for developed people. For example in a village where “togwa” isplenty it is not comparable to Coca- Cola or Pepsi products. “Togwa”has lost market. The producers of “Togwa” have no advertisement powers of their drink Hence Tanzania government seem to encourage inside investor so as reach the vision of 2025 to have industrial economy.
      Clothing ,The design of Tanzanian clothing showed respect and dignity. Bodieswere respected. Women covered all parts of heir bodies. A woman wasrespected. Men also clothed properly. Contemporary Tanzanian clothing is mixture of old and new. Present-day Tanzanians are heavily influenced by current American and Western fashion trends. Clothing as the culture of Western play a role to impact or influence globalization in Tanzania, hence Tanzania government trying to stop some kindly of clothing wearing by bongo fleva artist in there music video and to find a National
Generally globalization had much impact in distortion of Tanzanian in economic, social , political and  cultural .Most they used to impact their culture to colonized again the developing countries via internet and various world company like Coca-Cola  , Pepsi , BP etc.
  


                                  REFERENCE
Orunmoluyi, T. P. (.2002) Globalization: A millennium challenge for Nigerian Banks: The
Economist 4 pp 31-32
 Friendman, T.(1999)”The Lexus and the Olive” In Globalization Debatehttp//www.sociology.emorgo.edu/globalization/debate.html.Assessed 15 November 2010
Tamp, L. (2002) In Reisinger, Y. and Turner, L. (2003) Cross-Cultura lbehaviour in Tourism,  Concepts and Analysis of Subjective Culture. Amsterdam
 Hofstede, G. (1997). Cultures and Organizations: Software of the mind. New York: McGraw Hill.

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