A Bakery Business in Mtwara Tanzania.
A
Bakery Business in Mtwara Tanzania.
Bakery business in Mtwara is the smallest business in the food processing sector. Additionally,
bakery products have become very popular throughout the country. The bakery is
one of the most profitable food processing business opportunities one can
initiate by having owned or rented space. Selecting the right product and
proper marketing strategy is the major deciding factor in getting success in
the bakery business. According to the demand and financial aspect, you will
need to choose the specific products for your bakery business.
Bread and biscuits are the most common products but
other items like cakes, pastries, cream-rolls, cookies, etc. are also very
popular in Tanzania. People almost prefer to have fresh products and this
nature increased the popularity of bakery products.
BAKERY
BUSINESS MARKET OPPORTUNITY
Though there are sufficient automatic and
semi-automatic bread as well as biscuit manufacturing units in Mtwara there are
still a number of people who prefer fresh bread and other products from the
local bakery. Bakery products are an item of mass consumption in view of its
low price and with rapid growth and changing eating habits of people, bakery
products have gained popularity among masses.
The bakery industry has achieved the third position
in generating revenue among the processed food sector. The per capital
consumption is very high in industrialized region like Dar es salaam and Mwanza. The Biscuits are becoming quite
popular in rural areas as well. Generally, rural sectors consume around 55% of
the biscuits.
And for this project it will need 30 million to
start a business.
LICENSE
REQUIRED TO OPEN A BAKERY BUSINESS
In starting a bakery business, I will need to
register the business first with BRELA (that is
Business Registration and Licencing Agency). I have to apply for a Food
Business Operating License from FSSAI (Food Safety & Standards Authority of
India). Additionally, you will need to require individual licenses from FSSAI
for the delivery boy or delivery vehicle.
You will need to ensure compliance with all the fire
safety guidelines.
BAKERY
BUSINESS FINANCE
In initiating a bakery business, you will need to
arrange two types of capital. One is the fixed capital for setting up the unit
and purchasing machinery. The second one is working capital. Hire purchase
leasing is available from banks for machinery purchases. You can avail of a
cash credit or overdraft account to serve the requirement of working capital.
BAKERY
BUSINESS UNIT ESTABLISHMENT
It is always recommended to have a customized
project report in hand. Basically, it helps in arranging finance, preparing the
unit, purchasing and installing the right machinery and in another operational
aspect. It is better to establish the unit in the industrial are where you can
arrange a worker and transport facility. Before installing the machinery,
having a layout plan and implementation schedule is essential.
BAKERY BUSINESS QUALITY CONTROL
The PFA Act, 1954 is mandatory and BIS
Specifications are optional for Wafer Biscuits. The relevant Bureau of Indian
Standards Specification for Wafers (second revision) (with Amendment No. 2) is
IS 2397:1988. The specification for Biscuits (third revision) (with Amendment
No. 1) is IS 1011:1992. However, you can obtain the details of specifications
from the Bureau of Indian Standards, Manak Bhavan, 9, Bahadur Shah Zafar Marg,
New Delhi-110 002.
BAKERY
BUSINESS MACHINERY
According to the desired product and production
output, we can establish a bakery unit in two ways. One is a fully automatic
setup and another one is semi-automatic setup. Generally, we will need to have
the following machines for making biscuits, wafer, bread, etc.
Wafer biscuit making machine.
Butter Mixing Machine
Sugar grinding machine
Planetary mixer machine
Sealing machine
Working table with S.S./Aluminium top
Weighing
Balance platform type
Aluminum vessels, Mats, cups, Mugs, ladle, spoons,
gloves, etc.
Apart from these, you will need to arrange
electrification and water supply.
RAW
MATERIAL & PRODUCTION PROCESS OF BAKERY BUSINESS
The major required raw materials are wheat flour,
sugar, eggs, and ghee. We will need to procure other items like milk powder,
yeast, salt, assorted fruits, baking powder, caramel color, vanilla, butter,
cream, etc. in small quantity. You can procure all the raw materials from the
local wholesale market. For a medium scale unit, you can procure major raw
material from direct manufacturers. In establishing a large scale bakery
business, you can also setup your own flour mill included.
To make cakes, mix thoroughly wheat flour and baking
powder along with cream, sugar, and ghee till it becomes fluffy. Then add the
mixture of beaten eggs to it along with caramel color and chopped fruits. Mix
it before pouring the mixture into cake pans. Thereafter, bake it for around
30-40 minutes.
You can produce pastries in different shapes like
square, rectangular, etc. from thick cake sheets, buttercream, jam, etc. is
placed between layers of cake. Then chill the layered cake and cut with a sharp
knife into the required shape and size. Sides of the pieces are iced with
buttercream or fudge and topped with finely ground cake crumbs or pieces of
fruits or chocolate strips and decorated with proper design, color and garnish.
This is a semi-automatic process; You can also go
for a fully automatic bakery business production setup.
REFERENCES
Jain,S,C
(1989) Standardization Of International Marketing Project Management Review
Bradlley
F. (2005) International marketing
strategy. Pearson Education
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